Sunday, 23 April 2017

Evaluation Question 4

4    Who would be the audience for your media product?

Demographic

Gender: Male
Age: 17
Religion: Roman Catholic
ABC: C1
Education: Full time 6th Form student
Occupation: Part time Referee
Marital status: Single
Income: enough disposable income to afford to have a season ticket at Manchester United and is able to socialise
Nationality: Polish

Psychographics


He is an aspire and despite being on a low wage due to having only part time work job as a referee. He is currently completing a level Physics, a level Business and a level Computer Science at his 6th form college. He is an independent, explorer who is outgoing, likes to experiment with things, meet new people and try new experiences. He likes going on nights out and socialising with friends and family. His favourite hobby is playing football and watching Manchester United every week home and away. He is into pop music and Hip Hop music such as Drake, Mist and listens to them on a regular basis. However, he is also a main-streamer as he is into the latest gadgets but like to spend his money making sure he has the latest up to date phone to fit in.

 Furthermore, my media product should have a BBFC rating of a 12a, due to the fact that the majority of the opening sequence is having Joel Beckford as a hostage, therefore we wouldn’t like to influence the likes of young children to start keeping people as a hostage. Also another reason why our BBFC rating is a 12a, because it may stress certain audiences, for example young audiences might not understand what’s the purpose of m media product. On the other hand, the reason why my media product’s BBFC rating isn’t higher is because there isn’t any inappropriate language or graphic or sexual scenes that wouldn’t be appropriate for an audience of our target age of 15 years old. Due to the fact that our full finished product has a BBFC rating of 12A, there is no offensive language or inappropriate imagery throughout the opening scene, which could create a reputation the intended target audience would want to see.

Before I created my media product, as a group we carried out a focus group, which included men and women. This helped us gather valuable information about what type of films our audience likes and what they would like to see in a film. This was massively important that we carried this out because as a group we knew what to include in our media product. For example, in focus group one of the audience said they would normally like to see chase scenes in a film, therefore we took that information on board and we’ve included a chase scene, which means that our audience will be attracted to the film.